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Why Choose 4Degrees Over Hubspot CRM?

Automated Relationship Intelligence Built for Dealmaking – Without the Pain of HubSpot's Manual Workarounds

HubSpot is a cloud-based CRM built to streamline sales and marketing automation. However, your firm's success goes beyond efficient workflows and customer engagement—it hinges on leveraging the power of your network to make smarter, more strategic investments.

In a world where the strength of your relationships is crucial for your firm to close deals and remain competitive, you need a system designed to manage and nurture long-term relationships.

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Is a relationship intelligence CRM built from the ground up by former investors, designed explicitly for deal-driven teams.

Our platform identifies the right connections to focus on, works with you to strengthen those relationships over time, and empowers you to activate your network to source new deals, conduct diligence, and support your portfolio companies.

Many firms have shared stories of painful migrations, laborious manual data entry, and clunky workflows when adapting HubSpot for relationship management. From months-long onboarding to missing automated data fields, these challenges can hinder teams and slow down workflows.

Why Choose 4Degrees?

Purpose-Built for Deal Driven Teams
4Degrees

Is built explicitly for dealmakers. We understand your unique processes and workflows and the crucial role relationships play in every step of the deal process.

Hubspot

Is a robust sales and marketing tool that is not designed for dealmakers' intricate, relationship-based needs. Many firms have battled manual workarounds and lengthy migrations when adapting HubSpot.

Deploy and Onboard Quickly
4Degrees

Designed to get you up and running quickly. With 1-on-1 training sessions and a dedicated customer success manager, your team can start using 4Degrees in days, not weeks—keeping you focused on closing deals.

Hubspot

For some firms, transitioning to HubSpot has meant hiring costly external consultants and enduring long migration periods with downtime, during which teams are effectively operating without a CRM.

Save Time With Automated Enrichment
4Degrees

Automatically captures and enriches data by integrating with 3rd party datasets (such as Crunchbase and PitchBook) and extracting insights from your emails, calendars, and meetings. This automation keeps your records clean and saves you hundreds of hours yearly.

Hubspot

While powerful for sales, it often requires manual data entry or additional 3rd party integrations to achieve similar levels of real-time enrichment.

Deeply Integrated Into Your Workflow
4Degrees

Seamlessly integrates with your email, calendar, and deal flow processes. Instantly view key contacts, add them to lists, or initiate new deals directly from your inbox or a company's website.

Hubspot

Requires toggling between different dashboards and apps, which can slow down the deal management process.

Flexible Transparent Pricing
4Degrees

Charges a flat per-user per-month subscription (available on monthly, annual, or multi-year plans) and tailors implementations to your firm's specific needs—including a free option.

Hubspot

Starts at $100 per user per month plus a hefty onboarding fee, and costs can quickly escalate due to the need for extensive customization and the additional expense of hiring consultants to implement and maintain the system.

News + Alerts About Your Network
4Degrees

Uniquely combines deal tracking with contact intelligence—providing real-time alerts when key relationships have changed jobs, made investments or other signals to help you source more opportunities.

Hubspot

Focuses on traditional sales activities and lacks specialized features to monitor the evolving dynamics of professional networks.

Key Features + Capabilities

Deal Flow Management

4Degrees: Automatically capture every interaction by syncing with your email and calendar systems. Visualize your deal pipeline in the list or Kanban views so you always know where every opportunity stands.

Hubspot: Offers pipeline management aimed at customer acquisition but may not capture the full spectrum of interactions unique to dealmaking.

Data Enrichment

4Degrees automatically enriches data by extracting details from your communications and pairing them with external data sources, ensuring your records are always complete and actionable.

Hubspot: Often requires manual updates or additional integrations to achieve similar levels of data enrichment, leading to gaps and inaccuracies.

Relationship Intelligence

4Degrees: Leverages proprietary algorithms to assess the strength of your relationships, helping you quickly identify the best paths for warm introductions.

Hubspot: Lacks dedicated relationship intelligence features, leaving many dealmakers to rely on manual analysis and guesswork.

Contact Tracking

Contact and organization profile pages are table stakes in the world of CRM. Both platforms allow you to add contacts by syncing your email accounts and exporting data via a CSV file.

Mobile Access

4Degrees provides a mobile app designed specifically for dealmakers, giving you instant access to your CRM data and relationship insights.

In contrast, HubSpot's mobile experience focuses on traditional sales activities, lacking the comprehensive functionality to manage complex, relationship-driven workflows.

Integrations

We know you rely on multiple tools to stay on top of your work. 4Degrees can seamlessly integrate with hundreds of products you already use—such as Pitchbook, OneDrive, Mailchimp, Dropbox, Excel, and Crunchbase—ensuring your workflow remains uninterrupted.

In contrast, while HubSpot also offers integrations, the process can be lengthy and clunky depending on the app and use case, potentially slowing down your operations.

Analytics and Reporting

4Degrees empowers your team with pre-configured analytics and customizable reporting templates that deliver real-time insights into your deal flow and relationship dynamics, enabling you to monitor performance and make data-driven decisions.

In comparison, HubSpot's analytics are helpful for traditional sales funnels but lack the granularity and flexibility needed for effective, relationship-driven dealmaking.

Your Firm Deserves the Best Deal Tools.

We’d love to show you why we’re the best.

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